Ge Outsourcing
Submitted by ravynjax on April 22, 2009
- Category: Technology
- Words: 380
- Pages: 2
- Views: 290
- Popularity Rank: 2037
Ge Outsourcing
“In September 1989, Jack Welch, then General Electric Co.'s chairman, flew to India for a sales call. He hoped to sell products like airplane engines and plastics to the Indian government†(Pardon, 2004, para. 1) . What began as a sales call, transformed into a partnership, and eventually into a financial gain and opportunity for GE. In 1991, General Electric (GE) began investing in India in technology and business service sectors creating credibility and cash for India as created a large, educated, English-speaking call center workforce in India.
In December 2004, General Electric commercialized the outsourcing unit and renamed the group to Genpact. Genpact has...
You must Login to view the entire paper.
If you are not a member yet, Sign Up for free!