Marriott Pest
Submitted by nanaka9 on June 20, 2011
- Category: English
- Words: 626
- Pages: 3
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- Popularity Rank: 2875
Marriott Pest
MARRIOTT INTERNATIONAL, INC.
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{ PEST ANALYSIS }
External Environment Analysis
Every organization has analyzed its strength and weakness. Nevertheless, the external environment is also the important factor that affects the future of the organization. In the environment that we are living nowadays has changed all the time. Therefore, it has to analyze on the external factors. PEST Analysis is the tool and method to handle the marketing, which is one of the well-known methods to analyze the external factor that affect the organization. This includes the analysis of political environment, economic environment, social environment and technology environment.
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