Mobile Strategy – The New Corporate Imperative

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Submitted by madnotes on May 21, 2008

  • Category: Technology
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Mobile Strategy – The New Corporate Imperative

Mobile Strategy – The New Corporate Imperative

Mobile is a new paradigm for businesses which is emerging as a powerful sales channel and marketing medium which these businesses must strategize and plan for. With the proliferation of data services, mobile is slowly going to take on bigger roles in all aspects of businesses and consumers’ lives the world over. One is slowly reaching a point where developing a viable mobile strategy is becoming an imperative for small and large businesses for their long term growth and sustenance.

Mobile Marketing and Messaging

Firms need to develop powerful branding in the mobile arena. They need to...

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